Ukie Training Courses

Ukie has partnered with different training providers to bring a variety of courses, to meet the needs of games businesses.

Select from schedule

October, 2015
5 Mon 9:30am - 5:30pm Digital Marketing for Games 1
7 Wed 9:30am - 5:30pm Digital Marketing for Games 2
13 Tue 9:30am - 4:30pm Legal Essentials for Games Companies
14 Wed 9:30am - 5:30pm Digital Marketing 3 - Developing a Digital Marketing Plan for your Game
16 Fri 9:30am - 5:30pm Market & Sales Forecasting
5 Thu 9:30am - 5:30pm Introduction to Project Management for Games Businesses
16 Mon 9:30am - 5:30pm Marketing Metrics and ROI
17 Tue 9:30am - 5:30pm Digital Marketing for Games 1
18 Wed 9:30am - 5:30pm Digital Marketing for Games 2
20 Fri 9:30am - 5:30pm Digital Metrics & Analytics
Book Now

Digital Marketing for Games 1

Monday, 5 Oct 2015 9:30am - 5:30pm

  • 14 spaces available.

Digital Marketing For Games Course

Our Digital Marketing 1 for Games course was designed with The Chartered Institute of Marketing. We asked a working group of Ukie members to review the course content to ensure it was relevant to developers and publisher companies.

Content includes: (see full agenda in documents tab)

How effective marketing can improve discoverability on digital marketplaces

A look at the latest games industry case studies and examples of how other sectors successfully market themselves digitally

How to understand your audience – behavioural segmentation, using digital channels to understand consumers

The role of mobile and how to use it to sell and promote games

Selecting the right channels: how to reach new consumers through digital advertising, SEO and search ads and a look at the latest developments in social media marketing.

Is this course right for me?

This programme is aimed at individuals with some experience of digital marketing or selling games on digital platforms who want to deepen their knowledge and skills.

Costs of all day course

Ukie members £300 plus vat

Non-ukie members £400 plus vat

Please note that the standard CIM price for this course is £575 plus vat. We are offering discounts to Ukie members and companies in the games industry.

How do I pay for the course?

It is possible to reserve a place on the course via Bookwhen and then you will be invoiced. Your place on the course is only confirmed once payment is received. Full payment is required 15 working days prior to the course commencing.

Please see terms and conditions in the documents tab.

Help with travel and accommodation costs

It may be possible for us to help with travel costs for companies based outside of London. This is on a case-by-case basis - please contact Claire MacBeath for further details.

CIM Continued Professional Development

CPD is also an option for all participants in the programme; register with The CIM.

CPD programme an individual must be at least an Affiliate member. The cost to your organisation of Affiliate membership is £144 per person; for groups with over 10 employees this cost can be reduced.

In order to gain Chartered Marketer status an individual must be a Member of The CIM (MCIM) and have completed 2 consecutive years of 35 hours of CPD per year.

Please click on this link for more information about Chartered Marketer status.

Please note all CIM professional qualifications and training carry CPD hours that can contribute towards Chartered Marketer status.